Yes! Yes. Online presence builds brand awareness and gives your company credibility. Websites allow for unlimited marketing strategies such as ecommerce, customer service, and engagement with consumers.
Social media platforms allow users to interact and connect through shared content. These websites were designed originally for social networks but have grown to be a popular marketing tool. Businesses often use social networking to show off their products or services, connect and build brand awareness, and increase customer and potential customer loyalty.
Every company needs a social media presence. However, each company will have unique strategies and needs. While Facebook will be the most popular platform for businesses, Instagram may be more appealing to others. Establishing your target audience and social media goals and determining which platform works best for your company is essential.
